A visual roller-coaster ride through the dizzying world of pop-culture, featuring numerous inspiring people.

From Down Under comes a new experimental work, that's been Dubbed "a visual rollercoaster ride through the dizzying world of pop-culture," and "investigative journalism on party drugs," by The Sydney Morning Herald’s arts writer Tracey Clement. The 30 minute documentary, What Brand Are You?, features notable Australian personalities such as now infamous YouTube and Oprah star Juan Mann, Advocate of the Free Hugs Campaign, best selling author Clive Hamilton, and international commercials director Franco Marinelli. Consumerism, branding and its effect on each one of us is hashed out in order to discover what it takes to experience true happiness.

I have a friend who at the age of twenty-three used to collect blown glass artworks. Her favorite piece was a delicate glass rose. One day when she was moving house, it broke. She was so upset about this rose that it tore her apart. She had a good cry over the loss of it and while she was grieving she realized that she never wanted to feel that way again. She never wanted to feel that her heart was broken over a THING; she never wants to feel that attached to an object again.
As she explained, at twenty-three it’s a glass rose, at thirty-three it’s a trophy house, with the picket fence, the car, the right husband, the holidays, and you don‘t want to give that up. You will do anything to protect these things because in society without these things you are nothing. You aren’t protecting the things, so much as, who you are with them. This affects your outlook on the world, you become jealous, protective; you will do anything and everything to protect your status—to keep it or to elevate it.
'And I NEVER want to feel that way again,' she repeated.
My friend’s story exemplifies the stronghold that objects, brands, status symbols hold over us in the West and their role in shaping our ideas of what makes us happy.
So take a gamble, grab the once in a life-time experience and LIVE!
And though it’s been more than difficult — I poured my heart, my guts, a few teeth, graying hairs, as well as plenty of tears into this film — it’s allowed me to cross boundaries I’d never imagined!